Optimization Feb 11, 2026 12 min read
NAP Consistency: The Boring SEO Fix That Actually Moves the Needle
Your business name, address, and phone number might be listed differently on 20+ sites right now — and it's quietly killing your local search rankings. Here's how to find the inconsistencies and fix them.
NAP consistency local SEO business listings Google Business Profile citations local search business directories NAP audit
By TJ Visser
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